There is no doubt that in much of the world WhatsApp is one of the leading messaging applications. For this reason, it is always good to look for new alternatives to make the most of it.
Thinking mainly of small and medium entrepreneurs, OnWhatsApp emerged, service that allows to create an online store, with the ability to manage the orders received through this popular communication platform.
The more services are allied to a digital initiative that involves sales, the more channels to access potential customers are opening up. Under that logic and taking advantage of the scope that this messaging service has, the present solution arrives.
Having conversations with customers, which sometimes end up being longer than expected, can involve an additional burden for someone who manages a WhatsApp dedicated to the sales of a business. However, this platform takes another value if you take advantage of it in a more efficient way: receiving only one newsletter with all the data of an already processed order.
This is done by OnWhatsApp, a platform that allows you to create a catalogue with the products offered to channel sales through a modest platform in appearance, but equipped with a series of functionalities that allow you to facilitate the management of the sales of an SME.
After registering for this service, you can create a separate catalogue by categories with the products and/or services offered, adding their respective description, image and price. At the moment it is not possible to configure a stock number available, so when the availability of a product ceases, it is only an option to remove it instead of freezing its presence in the catalog. However, its developers reported that they are already working on its implementation.
At the time of setting up a store, multiple means of payment can be established, such as the use of cash at the time of withdrawing the product or when receiving the dispatch, through PayPal or another external payment manager. It should be noted that this service does not charge sales commissions.
These online mini-stores can be customized by adjusting the currency to use, the payment instructions and the percentage of surcharge per shipment, if applicable. The URLs in these catalogues are of the type onwhats.app/the tool name.
When someone sends an order through this platform, the store owner will receive a report via WhatsApp or SMS, according to their preferences. Along with the details of the purchase, you will also get in the same message the contact details of your customer, to communicate with him if necessary.
According to the presentation of this service on the web, its origins go back to a hackathon. In that instance, a group of developers with experience in the area of entrepreneurship set out to create an affordable solution that would empower small and medium-sized businesses through the tools they already use.
To get to know its operation live, the website of this service has three demonstrations: the catalog of a jewelry store, a flower shop and a café-restaurant.
Considering that WhatsApp is a well-positioned tool in the field of everyday communications, bringing together more than 2 billion users around the world, this tool is shaping up as an interesting opportunity to reach more customers.
The unique plan of this service, which is paid, allows to link to your number registered in WhatsApp a catalog with unlimited products and categories.
Due to its recent launch, its rate remains at an introductory price of $1 per month, with the possibility of obtaining two months free if you opt for the annual billing modality. This promotion will remain valid until the threshold of the first 40,000 customers is reached.
